Information Acquisition and Diffusion in Markets

Author(s)
Maarten Janssen, Atabek Atayev
Abstract

Consumers acquire information through their own search efforts or through word-of-mouth communication within their social network. Information diffusion leads to free-riding and less active search. Free-riding consumers also create important positive externalities, however, as they are more likely to compare prices, imposing competitive pressure on firms. We show how market prices depend on network characteristics and search cost. For example, if search cost becomes small, price dispersion disappears, while prices converge to the monopoly level, with expected prices decreasing for small search cost. Prices are lower in societies with more connections, while price dispersion remains even in fully connected societies.

Organisation(s)
Department of Economics
External organisation(s)
ZEW – Leibniz Centre for European Economic Research
Journal
International Economic Review
Volume
65
Pages
729-753
No. of pages
25
ISSN
0020-6598
DOI
https://doi.org/10.1111/iere.12672
Publication date
05-2024
Peer reviewed
Yes
Austrian Fields of Science 2012
502021 Microeconomics
ASJC Scopus subject areas
Economics and Econometrics
Portal url
https://ucrisportal.univie.ac.at/en/publications/196ada71-beef-4abf-84d6-127411483e89